Daily Archives: November 20, 2011

Releasing some of my control

I recently decided to reach out to a close friend for help with expanding the Butter By Keba brand. Since I began this journey, almost 4 years ago, I have done it all on my own, and alone. I mean ALL, designing the website and marketing materials; formulating, producing and packaging the product; maintaining the books (the best way I can); scouting trunk shows and vendor opportunities, as well as working all of them. I’ve done all of this up to this past summer, and it’s been a world wind of way too much goings on for just one person.

Well, I am releasing!! I have given into my necessity to control every detail, and instead I am proudly partnering and delegating. As of June 2012, I have hired 6 interns, two sales people and brought on a full fledged fabulous partner. What a relief! I no longer feel isolated, over whelmed, frustrated and limited. You know why? Because I am not only pulling from my own unlimited supply of energy but I am benefitting from their’s as well. I have been blessed with some amazingly talented human beings and I am ever so grateful.

In the midst of this new transformation I am learning how to let go of fears of lack and insufficiency. I have become less critical and more accepting and appreciative of someone else’s capabilities, even if I disagree or think it should be done differently. I am essentially opening up the flood gates of possibility by accepting help and sharing in the success of something I created.

To all of those who read this blog, I am humbly grateful to you. Please, listen to your life. Listen for areas if your life where you feel exhausted or defeated, and just let go. If there is an area where care and attention is critical and the situation is way more than you can handle, ask for or seek help. Whether it’s a relative, spouse, friend , co-worker, minister or counselor, never be ashamed to ask.

Until next time, keep your skin soft.

Luv,

Keba

www.butterbykeba.com